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Thursday, August 2, 2012

Pricing Your Home Right

Hi, I'm Linda Smith CEO of the Linda Smith real estate team in Rehoboth Beach Delaware. In an earlier blog, we talked about how important the price point is when selling your home.  In today's market, price point is the difference between our home sitting on the market for months and months.  Establishing a realistic asking price for your home is the foundation of a successful sale.  An overpriced home is unlikely to sell.  In fact, it will help sell other homes on the market that are in competition with yours. On the other hand, a low asking price may give you a quick sale, but it will aslo give you little room for bargaining and may deprive you of your property's full market value. It is important that you evaluate comparable homes currently on the market, and those that have sold. You need to also take into consideration current market conditions, financing availability, interest rate, and other economic factors that will influence the sale price.

For all of your real estate needs, call me!

Linda Smith, Realtor
302-430-6161

Wednesday, August 1, 2012

Advertising and Marketing


Hi, I'm Linda Smith CEO of the Linda Smith real estate team in Rehoboth Beach Delaware. Selling your home is a BIG job, and an important part of the process is your marketing plan. Internet advertising is a must, but not the only source of advertising you need to do.  Social media is an important part of the plan.  Get a facebook page going and include lots of pictures, (people LOVE to look at pictures) and remember to de-clutter before you begin.
Send a flyer out to all your neighbors, friends, and family letting them know your home is for sale.  Family and friends are your greatest source of buyer leads. Get your open houses scheduled and then send flyers out announcing the time and date.  Send a "special" invitation to your neighbors for them to pre-view the house before the open house
begins.  Good luck and be ready to show buyers your home!

For all of your real estate needs, call me!
Linda Smith
302-430-6161